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🔌Review - Phorm Energy - Orange Fury

Phorm Energy - Orange Fury on a car dash in a parking deck

An new energy drink powerhouse, Phorm Energy is a partnership between 1st Phorm Nutrition, UFC's Dana White, and beer giant Anheuser-Busch. The brand focuses on a patriotic and blue-collar segment with slogans like "We do the work". 1st Phorm performs extensive product testing for an energy drink brand and all Phorm products are produced only in facilities that are FDA inspected, SQF Level-3 certified, & cGMP (Current Good Manufacturing Practices) compliant. Phorm is made and packaged in St. Louis Missouri from a global ingredient base.

🛒Price: $1 at Kroger, typically $2-3 per can in most formats. Available in 12 oz can 4-packs and 16oz. singles or 12 packs. 

✨Calories: 15, 16oz. can

🍵Caffeine: 200mg, on par with Celsius (little less per volume), naturally sourced from green tea extract. The 12oz. format has 150mg of caffeine.

👅Flavor: A relatively thick and indulgent soft orange with some light tangerine that stops short of a bite and subsides into a candy aftertaste. This is much less prickly than Monster or Celsius iterations and may even boarder on slightly creamy/syrupy. Flavors are well formed without excessive minerality and the drink is not overpoweringly sweet. 

🧪Ingredients: Phorm falls on the lower end of vitamin concentrations but does include choline and N-Acetyl L-Tyrosine which aid with the replenishment and effectiveness of neurotransmitters. Notably absent are the standard taurine and ginseng from other energy blends as Phorm is taking a more brain-focused approach to energy. It does have enough sodium, potassium, and magnesium to function as a  hydrating beverage.

  • Sweetener: Sucralose
  • Energy Blend: Caffeine (200mg), N-Acetyl L-Tyrosine (dopamine production & focus), NeuroFactor (increased Brain-Derived Neurotrophic Factor / general cognition), Whole Coffee 100mg
  • Vitamins: 100% DV of Vitamin B12, 120% DV of B6, 30% DV of Niacin, 70% DV of Choline, 10% DV of Magnesium

🏆Rating: 4 - Great - Phorm Energy drinks are among the easiest drinking in the field and Orange Fury is no different. It treads the fine line between orange candy and citrus flavor without going too far in either direction. Their energy blend is well crafted and I don't ever feel any sort of sharp crash. Pick it up if you like orange sodas of any type.

⚖️Scale:

1 | Bad | Don't Drink it | I Wouldn't Drink it

2 | Poor | I would drink it if there was nothing else or it was free

3 | Good | Serviceable | Buy it on sale

4 | Great | A Cut Above | White Monster | Buy at full price

5 | Excellent | Standout in the Category | Pay venue prices

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